Find out why Apple, Facebook, Samsung, HP, Snapchat, Pokémon, Google and Alibaba are investing billions into their AR/VR platforms to secure what will be a $150 billion new market by 2020.
The Magnify World Expo showcases world-class Virtual Reality and Augmented Reality experiences, the event is one of the largest global roadshows in the world covering Australasia, China and North America.
The event will be held over 2 days at the Melbourne Convention and Exhibition Centre (MCEC), the first day is a business summit which showcases a combination of international and local speakers covering a series of industry sectors such as film and television, advertising and branding, gaming, technology, artificial intelligence and investment. The second day is open to the public offering opportunities to experience never seen before AR/VR technologies from an array of local and global fortune 500 companies.
How will you see the future? In 3D, high definition augmented and virtual reality of course… and the future is now!
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Business Summit Friday 24th August / 7:30am – 7:00pm |
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| Time | Speakers | Panel Overviews |
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7:30am
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Networking in exhibition area | Opening |
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8:30am – 8:45am Welcome and Intro |
Hosts – Michelle Mannering & Barry Sandrew Ph.D | |
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8:45am Keynote |
Ted Schilowitz, Futurist, Paramount Studios/Viacom Los Angeles |
“The Augmented Human” is a lighthearted, thought-provoking journey, asking some basic questions on where are we as a human race today, and are we ready for the next steps in visualization at new levels of spacial immersion and intensity. |
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9:45am – 10:30am Film and TV |
Moderator Barry Sandrew Ph.D Legend 3D founder – San Diego, Ted Schilowitz, Futurist, Paramount Studios/Viacom, Caroline Pitcher CEO Film Victoria, Joyce Law Unity Technologies, Head of Business Development SEA/ANZ |
Hear from our team of experts around the world about how AR/VR are affecting the industry right now and in the future, from Hollywood blockbusters to television Presented by Film Victoria |
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10:30am – 11:00am |
Coffee Break Exhibitor Floor | |
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11:00am – 11:45am Advertising and Branding |
Moderator, Patricia Haueiss , Sydney/Berlin – Kebrasca King, CEO, King Creative Media, Melbourne, Nick Wright, CEO, Situ360, Melbourne Kebrasca King, CEO, King Creative Media – Melbourne, Nick Wright, CEO, Situ360 – Melbourne Matt Taylor, Managing Director, Milkmoney, Sydney, Rupert Deans CEO – Plattar – Melbourne, Nancy Bugeja, Managing Director, HM – Australia |
Advertising, and Branding Brief. Major opportunities are now afloat for brands to take advantage of AR/VR & AI; we discuss how this effects brands and the connection with the consumer. |
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11:50am – 12:30pm Education |
Moderator, Alison Nolan – Brenda Frisk, Director Wyndam Tech School Melbourne. Jen Storey – Innovation director, Melbourne, – Mark Hillebrand, Head of Professional Services, Appearition, Victoria. Simone Barker, General Manager Virtual Immersive, Sydney – Kim Vincs, Professor of Interactive Media, Swinburne University of Technology Melbourne – Ann Nicholson, Professor, Faculty of IT, Monash University Melbourne. |
Local and international perspectives offer how local government and Universities/colleges and start ups are effecting a positive change to students, and we discuss how training is being disrupted in the 21st century |
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12:30pm – 1:45pm Networking exhibit area/Lunch/Restaurant |
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1:45pm – 2:05pm Keynote |
Douggie Hogg, Author & Former Director of AMP Private Capital. |
Putting a Financial Value on our personal data and the Disruption it can cause. |
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2:05pm – 2:40pm Investment |
Moderator Pat Hull New York Venture Capital PHULL, Mike B Plener Catapult Business Accelerator, Sydney – Leo Bremanis, Advisor, Australian Trade & Investment Commission. Alexandria Stone, President, Skyrock Capital, Vancouver, Canada – Maria Markman, Chair, Australian Computer Society, Victoria, Fiona Wilhelm, Digital, PwC, Victoria. |
Raising your first round or series A, hear from our global team of panelists about how the North American market compares to Australia and other parts of the world. Presented by Austrade |
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2:45pm – 3:25pm Location Based Gaming and Tourism |
Moderator Ted Schilowitz, Futurist, Paramount Studios/Viacom – Los Angeles, Kevin Wright, Founder, Deep Creek Digital, Queensland – Victoria Gorbachevskaya, Sales Manager, Full Dome Pro, Chang Mai, Thailand. Charith Moonesinghe, Retail Marketing Manager, Lenovo Australia – James Birney, Product Manager ARCore, Google USA, Trent Clews-de Castella, Co-Founder & CEO, Phoria, Melbourne. |
Tourism is one of the leading industries using VR to engage consumers, how is AR/VR currently being used in travel & we discuss dome theatres and new ways to engage. Consumers in public spaces, such as museums, tourists sites, theme parks, shopping malls, and universities. |
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3:20pm – 3:55pm |
Coffee Break Exhibitor Floor | |
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3:50pm – 4:40pm Live events and entertainment |
Moderator Matt Coleman, Magnify. Brooke Smith, Founder & CEO, SODA, – Melbourne, Craig Meek, Head of Product, ARIVAL – New Zealand, Andrea Byrne, GM Digital Marketing, Collingwood Football Club, Sarah Meredith, Country Director – Australia, Global Citizen Brian Lovell, Professor, University of Queensland, Melanie de Souza, General Manager Digital, Marketing Services and Strategy at Visit Victoria – Stu Taggart, Futurist – Sydney |
Connecting to a live audience, how is AR/VR and AI all come together to engage a new millenial audience who are talking with pictures and video! We discuss the use of facial recognition and how property developers are investing in innovation to showcase new entertainment precincts |
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4:40pm – 5:00pm Startup Pitch Session |
Give us your best pitch! |
Our US speakers offer feedback from these early stage company founders |
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5:00pm – 6:00pm Free Development Workshop |
John Sietsma, Technical Evangelist |
Unity Technologies |
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6:00pm – 7:00pm Networking/Cocktail in exhibit area for VIP ticket holders |
Networking | |
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7:00pm CLOSE |
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Public Expo
Saturday 25th August
10:00am – 4:00pm
Minister for Innovation and the Digital Economy Philip Dalidakis said:
“he is delighted to have Magnify World Expo in Victoria to help attract the world’s best and brightest tech leaders and connect them with Victorian companies and entrepreneurs at this year’s Digital Innovation Festival”.
“Our reputation as a global tech hub is growing and some of the biggest and brightest global companies including Alibaba, Dialog, Square, and Cybergym have recently established regional headquarters in Victoria.”
Register your interest below!